Let's turn a problem into a product.

I read every message. Whether you have a hard problem that needs solving, a team looking for product leadership, or a discussion about AI product strategy, come talk to me.

I'm a Senior Product Manager and product builder based in Singapore, working across the full product lifecycle from strategy and discovery through execution, growth, and commercial scaling. Over the past five years at TikTok and across consumer products, I've shipped AI-powered growth features, run rigorous experimentation programs, partnered with recommendation and search teams, and built AI-native products that turn real problems into measurable outcomes.

I'm currently open to senior product and AI product roles, and to advisory engagements where I can help your team and/or business frame a market, ship a working product, define and design what success means to you, or reason about how to continue growing your business sustainably. I also write about product strategy, frameworks, and AI product design in the Writing and AI Product Lab sections of this site, and I'm happy to discuss speaking, workshops, or content collaborations.

The fastest way to reach me is email, but you're also welcome to use the form below. I aim to respond within a few days. If you're reaching out about a role or project, a short note on the problem you're solving and what you need helps me reply with something useful.